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We should all have the power to write our own story… to choose who we want to become before someone decides for us. Throughout my career, I’ve been driven to change the narrative for the underrated and underrepresented by breaking down the barriers that stifle our potential – on and off the court.

We know that setting the example is far more effective than talking about it. This is why our relentless commitment to human equity inspires everything we do, with the hope that our work, in turn, inspires others to dream more. Through Brand, Media, Experiences, and Philanthropy, our aim is to create meaningful, immediate and long-lasting change in the world – starting with ourselves and our partners.




OUR STORY ISN’T FINISHED,
LET’S WRITE IT TOGETHER.
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OUR STORY ISN’T FINISHED,
LET’S WRITE IT TOGETHER.
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Latest News

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San Francisco Chronicle

Stephen Curry Welcomes Underrated Tour

March 26, 2023

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NBC Sports

Stephen Curry Dunked over at Underrated Tour

March 25, 2023

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The Hill

Stephen & Ayesha Curry join Biden’s Fitness and Nutrition Council

March 24, 2023

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FanNation

Curry 1 Low FloTro: Eat.Learn.Play Colorway

March 21, 2023

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UNDERRATED

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Eat. Learn. Play.

Eat. Learn. Play.

UNANIMOUS

UNANIMOUS

CURRY BRAND
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All Rights Reserved ©2023 SC30 INC.
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SC30 INC.

All Rights Reserved ©2022 SC30 INC.